TL;DR
- The below table represents delta of traffic and leads that we will generate on a month on month basis via the organic channel
- Given Hotjar’s current organic scaling, we will be able to achieve our monthly account and revenue targets via this channel
- We will be able to achieve our organic revenue by using this strategy
Particulars | M1 | M2 | M3 | M4 | M5 | M6 | M7 | M8 | M9 | M10 | M11 | M12 |
Organic Traffic Share | 314,840 | 334,840 | 367,980 | 370,180 | 403,740 | 409,064 | 418,647 | 462,245 | 478,441 | 523,617 | 540,461 | 560,673 |
Visit to Signup | 15742 | 16742 | 18399 | 18509 | 20187 | 20453 | 20932 | 23112 | 23922 | 26181 | 27023 | 28034 |
Sign up to instal | 5195 | 5525 | 6072 | 6108 | 6662 | 6749 | 6908 | 7627 | 7894 | 8640 | 8918 | 9251 |
Install to paid | 260 | 276 | 304 | 305 | 333 | 337 | 345 | 381 | 395 | 432 | 446 | 463 |
SMB Deals Closed | 256 | 272 | 299 | 300 | 328 | 332 | 340 | 375 | 389 | 426 | 439 | 456 |
Enterprise Deals Closed | 4 | 4 | 5 | 5 | 5 | 5 | 5 | 6 | 6 | 6 | 7 | 7 |
