Hotjar: Current Partners:
HotJar has 59 partners, 45 are technology partners and 14 are channel partners. HubSpot is its largest partner. (https://www.partnerbase.com/hotjar)
Partner Team and Onboarding:
- There is a dedicated Partner Program Manager based outside of India
- Hotjar uses Loom to help partners with onboarding
- Hotjar is using Sendgrid to send emails to its partners about the program and the next steps
- Self Service is encouraged
Partner Platform:
- Hotjar Website has a separate section for help which has more details on Partnership program
- Hotjar’s partners are onboarded on Partnerstack
- Partnerstack dashboard has details on
- Announcements- Any new product updates, competitions for partners
- Program Performance - How are the referrals doing
- Ability to generate custom links for referrals - Personalize referral links for the customers
- Review list of customers - People who were enrolled via referral program
- Resources to help pitch Hotjar, master Hotjar, partner program resource kit which has courses links and many more details
- Starting Guide - To help partners get started
- Commission Guide - To understand how commissions are calculated and processed
- Messages (Send and Receive Messages to Team)
Benefits to Customers:
- Clients coming in from partners get exclusive 30 days business trial
